We were approached by our friend Mike from The Game Cartel to create custom laser etched metal VIP cards for members of the media and other VIP guests to try the newly launched website for the cartel.
The design was provided to us, which looked really cool, and we had to produce several cards, with variable media, i.e., different Username and Password on each card to allow the VIP guest to login to the Cartel website and try out the new features.
Other than variable media, the one side of the cards was to be etched with a ‘full bleed’ like you usually do when printing paper business cards, where the print goes all the way to the very edge of the document. With a laser, this is easier said than done, because you need to make your template very precise so you can etch more than one card at a time. The last obstacle was the fact that some of the content in the card was extremely small to etch (comparable to printing in Arial 5pt) which is really small and etching on anodized aluminum looks like it ‘bleeds’ a little on the material.
We were able to get them etched, after a bit of testing, and they look really sweet! We are also a preferred partner with The Game Cartel so we really wanted to make these cards look as nice as possible.
Fri, Oct 9, 2009
Design, Featured, HiTechTattoos, News